The Christmas run up is a peak time for businesses, if you don’t already have a Google Ads account and campaign/s, this is a great time to consider opening one.
Google regularly promotes free credit offers of different values for new advertisers (often £400 upward), so it’s worth searching for ‘Google Ads discount’ and similar to take advantage of one of these on opening your Google Ads account.
Opening the account is the simplest part, creating well structured campaigns, setting up conversion tracking and linking in Google Analytics is more complicated. If an account isn’t well set up and managed, it can quickly eat up your click budget with website visitors that don’t turn into leads or sales. Causes of this can be targeting the wrong keywords, bidding inefficiently, or not tracking conversions properly. Rather like paying for a display board in the wrong city.
This is where I can help you, as well as taking on active Google Ads accounts, I set up campaigns for businesses just starting out with Google Ads and I do it in a way that targets the right people in the right places and for the right search terms. I now have 15 years of experience of with working with Google Ads and I manage every Google campaign type – shopping, search and more.
If you’d like a quote for your business, please contact me and we can arrange to have a no-obligation initial chat.