By using Google Shopping your product ads will be highly visual and will feature images of your products, as well as pricing, ratings and other information. This makes the user more likely to make a purchase when they visit your website as they can make an informed decision from the search results page.
Google Shopping ads are also particularly well suited to mobile devices due to their visual nature, ensuring you take advantage of this significant part of the search market.
I set up Google Shopping campaigns for new businesses (or new to Google Shopping) as well as taking over the management and optimisation (improvement) of existing shopping campaigns. I’ll help with the whole process – the Google Ads account set-up, Merchant Center, and GA4 (Google Analytics) – as well as providing guidance with creating a product feed from your website.
Through over ten years of experience, I have a wealth of knowledge on how to gain a great return on advertising spend (ROAS) from your shopping ads. If you have a good website and products that are marketed at the right price, there’s no reason why Google Shopping won’t work for you. Your product audience will be targeted, triggered by relevant search queries from people looking for products like yours.
For a free quote for managing your Google Shopping – or any other Google campaign type – please contact me here.